Oxfam Australia’s primary website was not adequately enabling users to perform two key functions across all potential devices, finding information and then acting.
WHAT WE DID
Thorough analysis of the existing content and user behaviour
Benchmark testing of existing sites to ensure adequate repressing on KPIs
Facilitated a series of workshops to prioritise requirements
Sketching and prototyping
Usability testing of prototypes
Wireframes and functional requirements
The design team at Oxfam are currently working on implementing the new site and we look forward to analysing the results later in the year.